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Old 01-20-2003, 05:54 AM
pfolmsbee pfolmsbee is offline
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Join Date: Dec 2002
Posts: 16
Default Most Important Shot In Tour!

Incorporate sales techniques into your on-line presentation. As the tour nears the end, "sell" features that can't be photographed. At the last photo, ask for the Order! (Also mention how easy it is to do the tour again.)

Specific ideas you may wish to consider:

Next-to-last picture:
In one sentence, mention quality construction, great location, age of home, etc.

Last picture:
Issue a call for action. *
"We hope you enjoyed this brief visit. Now, make an appointment to see this outstanding property in person. (Click NEXT to replay tour.)"

Sample at:
http://www.visualtour.com/show.asp?T=95377

--Paul Folmsbee--
RE/MAX PARTNERS
Cary NC
pf@nc.rr.com


*Do not put your appointment number in the text, in order to comply with NAR/IDX rules.
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